Established in 2008, FUMI focuses on high-level conceptually and aesthetically audacious designers and artists, each one encompassing the value of craftsmanship and innovative technologies. Objects are often handmade using traditional techniques such as carving, glassblowing, lacquering, and meticulous hand assemblage. FUMI has gained a reputation for applying a personal touch in its curation, marrying an understanding of a designer's potential with a keen knowledge of the market.